Influencer Gifting

Brief

Develop a memorable PR gifting campaign for the UK launch of The Wiseman Bourbon.

Delivery

Wilde Toast was commissioned to create 100 press kits and distribute them across the UK. We conceptualised and crafted The Wiseman Book, which outwardly resembled a novel but concealed a secret compartment containing the first taste of The Wiseman in the UK.

100 PR Gifts
98 Pieces Coverage

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